Fitness Principles was opened by Keith McGrath in 1992 as one of the first stand-alone personal training facilities in Boston. The business was established on the premise of offering the highest quality of fitness training in an exclusive environment. Our staying power can be attributed to a clear vision and strategy of keeping to our guiding principle; that anyone can achieve success with coaching, accountability, a personalized fitness program, and a supportive environment. Keith McGrath’s dedication to excellence and achievement are paramount to him.

FITNESS PRINCIPLES: was established to be a vehicle for individual transformation and excellence.

OUR GOAL: to be a conduit or facilitator for individuals to elevate to their highest potential.

WE ARE COMMITTED: to provide a positive environment for all who seek improvement physically, mentally as well as, spiritually.

WE RECOGNIZE: the power of individual to effect change and contribute to the greater good of all.

WE BELIEVE: there are many paths to achieve this goal and thus we are committed to FITNESS BY ANY MEANS NECESSARY.